You get a few days of good traffic (define good however it’s appropriate for you, be it 3 visits or 3,000). You put up a post the next day and wait.
Sure, you get a few visits, but it’s like your readers and followers (and all the other random people – like your spouse) have forgotten about the internet that day.
You ponder it. You think about it. Maybe you posted too early/late in the day? Was it so early that all the later posters just buried yours before anybody could read it? Was it so late that everyone was done reading for the day? Did your post stink?
While you’d hate it to be the last one, it still doesn’t explain why people didn’t at least stop by.
You decide to post at a different time tomorrow.
Tomorrow arrives. You get up, get your beverage of choice, and head to the computer to work on today’s post. Out of habit, you check your stats.
How the heck did THAT happen?
Somehow, by the beginning of the next day, with no new post, you’ve got more total visits than you did the day before.
Maybe all your readers had to work really late the day before, so they caught up in the morning? Maybe they all moved to another continent and are having daytime while you are still in bed? Yeah, right.
You shake your head and ponder the mysteries of the blogosphere for a moment before settling in to write your next post.
At least you know today will be better than yesterday.
I wrote this over a week ago, but didn’t have a good chance to post it. Since then, I had about a week and a half of pretty consistent traffic. Things slow down over the weekends (I usually don’t post then anyway), but things were relatively consistent.
Then, it happened again.
The day after my highest-ever traffic day, right after getting two blog awards, I had two visits – and one was me before I remembered to log in. The next day was marginally better.
Honestly, I was getting nervous that I had made some breach of protocol and made all my visitors angry (although nobody un-followed me – I checked). I tried to chalk it up to being the weekend, but honestly, I was feeling a bit down despite knowing, and having written about, the weird patterns of traffic.
The lesson I take from this (and I hope any other newbies take this to heart) is that just like random traffic jams, long lines, and other things, web traffic is kinda unpredictable.
Sometimes you don’t get to check your friend’s blog, sometimes you do. That happens to everyone… sometimes all at once. It’s improbable, but it happens (I’m a trained statistician, trust me on this). So, as soon as you spot a pattern, expect it to break. Of course, then it won’t, but at least you’ll be prepared.
I’ll try to remember this next time I can’t explain blog traffic, but I don’t make any promises.
Oh, and if you made it this far – thanks for visiting. Please come again!